Our Fun Fact Friday this week is dedicated to COLOR. The time has come to paint your house; whether you are brightening or calming the wall color, the first step to colorful transformation is a stop at the paint department. The Skittles Rainbow (though tasty) is lackluster when compared to the walls of color cards. You collect an overwhelming amount of color cards – some actually hold your interest while others are simply out of the question. I tend to ponder wall colors I would have never given a second thought after visiting the paint department at my local hardware store. Still, a question remains … where do all these colors come from? Most paint companies have color specialists or consultants. But the history of color is very interesting….
Here are some awesome historical color charts:
This year, Pantone (the world’s color authority) celebrates it’s 50th year of business. But how did they attain the color authority position that they hold so well? The answer: serendipity.
In the 1950’s Pantone was a commercial printing company. It wasn’t until a part-time hire in 1956 that the color and ink division took off. Lawrence Herbert, a newly graduated college student who worked for Pantone, was acquainted with chemistry – which became a paramount skill when systematically producing and matching colors. Herbert’s technique was deemed The “Pantone Matching System.” It standardized colors using ratios similar to the way a baker measures out ingredients to come to a consistent result every time. Today the Pantone Matching System is used by painters, fashion designers, graphic artists, and countries (to standardize the color of national flags).
An annual practice of Pantone is the unveiling of a “Color of the Year.” Pantone hosts an international gathering with color specialists from foreign nations to pick the color of the year. In 2012, the color of the year was Tangerine Tango, which birthed cosmetic lines by make-up heavyweights like Sephora. The 2013 color of the year is Emerald, which just so happens to be the birthstone of May. Check out Catharine’s post to read more about the 2013 Color of the year: Emerald. And now to share a kismet experience from this morning: Caroline (our sales wizard) and Karen (our creative director) both walked into the office wearing virtually the same outfits, with Caroline in Emerald! Weird….